"Late last year, the app introduced WhatsApp Channels, a kind of one-way broadcasting system that allows publishers to send links and headlines directly to followers."
"The Noticias Telemundo channel on WhatsApp gained more than 30,000 followers in just the first two weeks and now has more than 820,000 followers..."
"WhatsApp is a big community for Hispanics; it is the platform to go to to talk to family members and friends, outside the U.S. especially."
"Numerous outlets are using it as a way to draw in readers and build direct relationships with an audience that is largely outside the United States."
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