In 2024, Netflix emerged victorious in the streaming wars, achieving record subscriber growth, largely attributed to its unique corporate culture. The company modified its culture memo to enhance its 'keeper test,' emphasizing a genuine commitment to its principles, as noted by former HR director Cheick Soumare. Despite layoffs, Netflix expanded its workforce by 7.7%, totaling 14,000 employees due to new positions in live content and advertising. Analysis of salary data revealed that many roles offered six-figure salaries, reflecting the company's focus on attracting talented individuals across various sectors.
What you see in the culture memo is really what happens at Netflix.
Many of the roles offered six-figure base salaries.
Netflix tweaked its infamous culture memo including an addendum to its 'keeper test.'
The company's unique culture remains a key component of its success.
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