This week, Microsoft declared that it will launch a mobile games app store on both iOS and Android next year, should its acquisition of Activision Blizzard be approved.As I noted in my piece on the topic, the scale of Microsoft's opportunity in mobile gaming, through the combination of a dedicated storefront, its existing advertising platform, and the portfolio of mobile content across Microsoft and King, is immense.
#information #restrictions #advertising #effectively #combination #participants #acquisition #proposition #enforcement #privacy-policy
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