The Trade Desk Defies Industry Trends, Touting UID2 And OpenPath Success | AdExchanger
Briefly

While other ad platforms, including Google and Meta, saw spend declines, The Trade Desk beat the ad market again by growing 24% year over year in Q4.The Trade Desk earned $491 million in the quarter, up from $396 million during the 2021 holiday season, the company said on Wednesday.Revenue for the full year jumped from $1.2 billion to almost $1.6 billion, with company shares increasing 30% over the course of the day.
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