Privacy is a top concern as we approach a pivotal year; despite the return of cookies, the industry must prioritize privacy-first strategies to adapt.
Forget cookie deprecation and focus on improving practices independently; the industry's reaction to Google's delay shows we still have a long way to go.
It's time for the industry to embrace cookie alternatives we've developed instead of relying on outdated methods; Google’s shifting stance shouldn't dictate our progress.
Engagement in this debate is essential for industry evolution; influence the conversation on privacy practices and align your perspective with leading voices in the sector.
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