Flow City & Broadsign Partner to Broaden Access to Global DOOH Advertising
Briefly

Flow City andBroadsign today (June 1st, 2023) announced an ad tech integration that makes premium global digital-out-of-home (DOOH) screens available for purchase programmatically on Flow City's DOOH-specialty demand-side-platform (DSP).The collaboration allows media buying agencies, small businesses, and startups using Flow City to plan, purchase, and execute global DOOH campaigns with optimal visibility and exposure across new inventory located in shopping centres, supermarkets, and other high-traffic areas in the UK, France, and the US.
Read at Exchangewire
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