IAB Europe, the leading European level association for the digital advertising and marketing ecosystem, signed today (April 27th, 2023) a letter to policymakers on the Data Act with fellow European-level Industry Trade Associations including the Advertising Information Group (AIG), the Federation of European Data and Marketing (FEDMA), The European Confederation of Pharmaceutical Entrepreneurs (EUCOPE) and SMEUnited and its National Digital Advertising Association members including Alliance Digitale (IAB France), BVDW, IAB Ireland, IAB Poland, IAB Spain and IAB Sweden.
#competition #recommendation #personal-data #digital-advertising #european-parliament #digital-economy
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