The Search Engine Roundtable and various forums reported significant updates in search technology, including Google enabling AI Overview text links that redirect users to related Google Search results, indicating evolution in search interactivity. Microsoft Bing is reportedly trialing similar AI response enhancements. Additionally, Google Ads is testing a new "more" button on product results. Changes in review policies for school Business Profiles were noted, alongside updates on structured data exploration and processing feedback enhancements. A reminder for the upcoming Passover closure was also shared.
Google is officially making AI Overviews text link back to more Google Search results, which signifies a significant shift in how search queries are processed.
Alongside this, Microsoft Bing is also testing AI responses that are designed to enhance user experiences by incorporating direct links for deeper queries.
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