Ahead of this year's ATS London, Bill Swanson, SVP of EMEA at Connatix analyses how the value of contextual targeting has evolved in tandem with the digital advertising industry.The digital advertising space is always evolving.Between adjustments to the IAB Tech Lab's ad format guidelines, app tracking on iOS, and cookie depreciation, this past year's changes will undoubtedly alter the advertising ecosystem.
#people #social-media #development #significantly #competitive #efficiently #westminster #user-experience #great-opportunity #diversification
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