2023 is firmly underway, and one advertising trend is clearly emerging: the inexorable growth of retail media.Perhaps this is unsurprising: in the U.S., the 10 largest retailers all operate their own retail media networks.According to eMarketer, the advertising revenues of retailers are nearly double that of radio and print combined, and the market is continuing to grow at pace.
#people #responsible #relationships #implications #conservation #collaborative #fresh-ideas #standardization
[
add
]
[
|
|
...
]