Vertical, short-form, mobile - these three words describe the video format popularized by TikTok that every social platform is looking to co-opt, and YouTube is no different.Although the platform is known for its longer-form video content, it added a new feature in September 2020: YouTube Shorts.This addition should come as no surprise, as YouTube is all about video, and increasingly, users prefer short videos to any other format when consuming content.
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