What it means to be an influencer will change in 2025
Briefly

Daria Belova asserts, “Influencer marketing is evolving, becoming more accessible to everyone. With less formal barriers, we will soon see everyday individuals claiming the influencer title.”
Belova highlights, "Today’s businesses understand that to captivate attention amidst saturation, they need to embrace influencers, including those juggling jobs while marketing effectively on social media."
Read at The Drum
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