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from The Drum11 months ago
In fact, Statista reports that more than 45% of gamers are women, which shows that women are just as open and receptive to playing games as men are.
The Drumhttps://www.thedrum.com/open-mic/the-5-myths-we-hear-most-about-gamification
A staggering 58% of visitors of gamification campaigns built in Leadfamly are 45 years or older.
The Drumhttps://www.thedrum.com/open-mic/the-5-myths-we-hear-most-about-gamification
Read at The Drum
#gamification #gender-diversity #audience-engagement #marketing-strategy #demographics
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