Some Gen Z-ers are ditching Google, substituting the search engine by browsing on TikTok, Instagram, and now Pinterest."Search is getting increasingly fragmented," says Jeremy Goldman, senior director of marketing, retail, and tech briefings at research firm Insider Intelligence.
Pinterest earned some Gen Z love in 2022 when it unveiled a collage-making app, Shuffles, which let users take photos themselves or use images from Pinterest's own library to create mood boards with animation and effects.
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