MoneyGram's CMO on its F1 partnership: 'People get behind it because it's genuine'

from The Drum 7 months ago

Haas and MoneyGram share similarities as underdog companies with high aspirations, making their partnership genuine and engaging for fans.
The Drumhttps://www.thedrum.com/news/2024/07/02/moneygram-s-cmo-its-f1-partnership-people-get-behind-it-because-it-s-genuine

Read at The Drum

#brand-partnerships #audience-engagement #cultural-marketing #brand-transformation

Collection

[

...

]

MoneyGram's CMO on its F1 partnership: 'People get behind it because it's genuine'MoneyGram's CMO on its F1 partnership: 'People get behind it because it's genuine' Briefly

MoneyGram's CMO on its F1 partnership: 'People get behind it because it's genuine'
MoneyGram's CMO on its F1 partnership: 'People get behind it because it's genuine'
Briefly