Media Briefing: Overheard at the Digiday Publishing Summit, September 2024 edition
Briefly

It's not like you can undo the last decade of technology implementations and everything about the marketplace. So not to be glib about it, but everybody here is facing the same undulations, and we're talking about a large player in the marketplace, but it doesn't change the systemic problems of publishing and monetization.
Even if there are many changes, I feel like at least for my publisher, like the short term is [still] probably three-to-five years, and I don't see any of these changes happening [before] that point.
I think once you sever it from all of the other Google products, that market share shrinks significantly, and then you just have new products coming on, so it just becomes a less important product. And I'm OK with that.
Read at Digiday
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