How Marketers Craft Content That Captivates In 2024
Briefly

As content becomes more critical to marketing success, organizations are re-evaluating their budgets, prioritizing content marketing even in the face of broader budgetary constraints.
A staggering 92% of marketers report an increase in content creation compared to last year, marking a dramatic rise in the demand for content.
This exponential growth in volume highlights the indispensable role that content marketing plays in today's competitive market, where brands must engage consistently with their audience.
91% of marketers are increasing their budgets to meet the demand for more content, underscoring the strategic shift towards prioritizing content in marketing strategies.
Read at Forbes
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