'This is a real industry': Supreme Court decision on banning TikTok could devastate creators and small businesses - and potentially wipe out $1.3 billion in revenue in a single month

Many TikTok users are now scrambling to direct their followers to accounts on platforms like YouTube or Instagram. Those with already established followings on those sites may feel less pressure from the ban, as they already have alternative revenue streams in place.

Some would argue that with TikTok shutting down, they could wipe out about $1.3 billion in U.S. small business and creator revenue within just one month,

The $1.3 billion figure Turner Lee references comes from TikTok's own projections, shared in court filings related to the case, according to a CNBC report.

There's going to be a major shift likely from what I'm seeing from TikTok to Meta platforms and they're already rolling out new monetization programs to help adjust with this.

Read at Moneywise