#revenue-impact

#revenue-impact

According to a new report from Reuters, Meta has estimated that around 10% of its overall annual revenue, equating to around $16 billion, comes from scam advertising, and/or promotions for banned goods.

Tinder is looking to AI to revitalize its dating app, which has now reported nine straight quarters of paying subscriber declines, as of the third quarter this year. The dating app maker, Match Group, told investors on Tuesday's earnings call that Tinder is testing a feature called Chemistry that will get to know users through questions and, with permission, will access Camera Roll photos on users' phones to learn more about their interests and personality.

It's another finding that illustrates both the pitfalls of rapid AI adoption, as well as the outrageous outpouring of hype that drowns out criticisms of the tech in business circles. Many companies have gambled on replacing their employees with AI agents, only to eat crow when the tech falls flat and they're forced to rehire humans. One MIT study found that an embarrassing 95 percent of companies that incorporated AI saw no meaningful growth in revenue.