Google Ads has launched a new brand report that offers brand advertisers a dedicated experience with deduplicated reach and frequency metrics for their campaigns.
The report allows users to sort data by demographics such as age and gender, improving the understanding of audience targeting.
This brand report streamlines data reporting by consolidating information from various tools, aiding advertisers in measuring KPIs and optimizing ROI.
Important notes include that data is available at a single account level only, campaigns must exceed 10,000 impressions, and it supports up to 10,000 campaigns.
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