Female Creators And UGC Content Dominate The Influencer Marketing Industry, New Report Finds
Briefly

The influencer marketing market size is expected to reach $19.8 billion in 2024, which is 13 percent larger than its $17.4 billion in 2023.
Female creators still dominate the industry, making up 70 percent of Collabstr's 80,000 influencer profiles. The remaining 30 percent of profiles identify as male.
Read at Mashable India
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