DoubleVerify Enhances Proprietary 'Made for Advertising' Measurement & Protection Solution with Tiered Brand Suitability Categories - ExchangeWire.com
Briefly

from Exchangewire11 months ago
"DV's AI-powered MFA brand suitability categories offer marketers a groundbreaking, nuanced approach to effectively tackle MFA challenges," said Mark Zagorski, CEO of DoubleVerify.
Exchangewirehttps://www.exchangewire.com/blog/2024/02/14/doubleverify-enhances-proprietary-made-for-advertising-measurement-protection-solution-with-tiered-brand-suitability-categories/
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#doubleverify #brand-suitability #made-for-advertising-mfa #digital-media-measurement #advertising
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