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fromExchangewire
2 weeks ago
E-Commerce

DV Expands AI-Powered Brand Suitability Measurement Coverage Across Meta's Feeds & Reels - ExchangeWire.com

fromExchangewire
2 weeks ago
E-Commerce

DV Expands AI-Powered Brand Suitability Measurement Coverage Across Meta's Feeds & Reels - ExchangeWire.com

more#meta
fromExchangewire
1 month ago

DoubleVerify Debuts First-of-Its-Kind Attention Measurement for Social, Launching with Snap

DoubleVerify launched DV Authentic Attention® for Social, integrating eye-tracking insights with ad performance metrics on Snapchat.
#digital-advertising
more#digital-advertising
fromExchangewire
2 months ago

DoubleVerify Launches News Accelerator Publisher Council to Help Drive Advertiser Investment in News

"News organisations play a vital role in fostering an open, informed society, and advertisers need the right independent tools to engage with journalism objectively and effectively."
Marketing tech
fromTipRanks Financial
4 months ago

DoubleVerify price target lowered to $17 from $20 at Stifel - TipRanks.com

Stifel has reduced its price target on DoubleVerify to $17 from $20, maintaining a Buy rating but expressing concerns about the overall digital advertising market.
Marketing tech
Privacy technologies
fromwww.adweek.com
4 months ago

DoubleVerify Threatens to Sue Adtech Watchdog Check My Ads For Alleged Defamation

DoubleVerify warns Check My Ads of possible litigation over alleged defamatory statements regarding bot detection.
Accusations arise after Adalytics' report raises concerns about ad verification effectiveness.
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