"LinkedIn is creating a more robust content ecosystem for business professionals with its new short-form video feature. These videos are designed to give users access to professional advice and quick resources to improve their skills or stay up to date on industry trends."
"TikTok is already the fourth most popular social commerce platform and continues to lead user engagement. Live shopping could make up as much as 20% of all e-commerce by 2026, and brands can leverage this engaged audience to drive e-commerce."
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