Staying consistent is still one of the most foolproof ways to encourage your consumers to embrace your business. Delivering the same (or higher) level of service to your consumer is highly recognized and brings more success. Nearly 80% of customers expect a consistent experience, according to a 2023 Salesforce survey.
Influencer marketing has shown that word-of-mouth is a powerful promotional tool. This strategy can effectively tap into specific consumer groups, leveraging the influence of new influencers.
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