Join our webinar to explore insights from the 2024 Consumer Insights Report for Digital Commerce, focusing on digital purchase behavior, personalization, and adapting to consumer preferences.
Key takeaways include rising online shopping frequency, the importance of direct purchases for higher margins, leveraging data for personalization, and adapting communication channels to consumer preferences.
Email remains a top choice for personalized offers, but SMS is gaining popularity, showing the evolving landscape of preferred communication channels among consumers.
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