Comarch Holds New Webinar - Top Loyalty Trends: Industry-Specific Ideas 2024 | MarTech
Briefly

Loyal customers account for up to 65% of brand purchases, emphasizing loyalty programs' vital role in enhancing customer retention and driving revenue amidst economic uncertainty.
Creating a successful loyalty program is challenging, especially in 2024's evolving customer landscape; the webinar 'Top Loyalty Trends' discusses boosting loyalty, meeting sustainability needs, and adapting to industry-specific trends.
Experts like Aurelie Balaes and Hadie Perkas will address key topics like leveraging AI, understanding modern consumer preferences, and adapting loyalty programs to the changing industry dynamics.
Comarch, a leading provider of loyalty management tools, offers insights to help companies enhance customer lifetime value and brand advocacy through effective loyalty programs.
Read at MarTech
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