The article discusses the misconception that using complex language or jargon increases credibility. While this may hold in specialized settings such as academia or technical fields, it can alienate broader audiences. This alienation leads to disengagement, minimizing the chance for productive communication. Additionally, people often resort to complex language due to insecurity or a desire to appear clever, which can further obscure meaning. The article emphasizes the importance of emotional intelligence in communication, urging individuals, especially executives, to prioritize clarity and audience engagement over showcasing expertise.
People often mistakenly believe using complex language enhances their credibility, but it can alienate audiences and undermine effective communication.
Using jargon may make sense in specific contexts, but clear, simple language is crucial for effective communication with broader audiences.
People use complex language as a security blanket, projecting cleverness while masking vulnerabilities, which complicates understanding and engagement.
A lack of emotional intelligence in leaders results in communication disconnects, where the speaker's priorities clash with those of the audience.
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