Guidde, a startup founded by Yoav Einav and Dan Sahar, leverages AI technology to streamline the production of training videos for software applications. By capturing users' in-app activities and transforming them into cohesive instructional clips, Guidde addresses common challenges in video engagement and production quality. The platform offers customizable features, including AI voiceovers, background music, and tagging for highlighting key functionalities. Additionally, it recently launched Guidde Broadcast, a personalized content delivery feature designed to enhance software training through just-in-time resources, akin to a 'Netflix for organizations.'
Guidde uses AI to automatically create video clips that instruct viewers on how to use different applications, capturing user activity and transforming it into a cohesive video.
Einav believes that the lack of engagement with training videos stems from poor production quality and challenging navigation within interfaces.
Guidde's new feature, Guidde Broadcast, offers personalized content delivery to employees, likening it to 'Netflix for organizations' for enhancing software engagement.
Despite challenges, Guidde is experiencing positive growth, indicating a demand for more effective tools in corporate training video production.
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