The article explores the ethical dilemmas faced by leaders who project confidence in difficult situations, exemplified by FedEx founder Frederick Smith's gambling with company money. It argues that success often overshadows ethical concerns, as society tends to judge actions by their outcomes rather than their intrinsic nature. Citing research on cognitive biases, it suggests that such phenomena allow leaders to rationalize poor decisions based on positive results, reinforcing dangerous precedents like 'fake it till you make it.'
The pressure to 'fake it till you make it' allows leaders to manipulate perceptions, blurring lines between persuasive confidence and misleading fraud, often supported by a skewed narrative.
Jonathan Baron and John Hershey's study highlights how individuals assess quality of decisions based on outcomes rather than intentions, which can lead to the rationalization of unethical behavior.
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