Walmart's new logo is inspired by founder Sam Walton's trucker hat and features a modern font, retaining the yellow spark symbol that represents its legacy.
William White emphasized the refreshed identity as a commitment to Sam Walton's principles while adapting to customer needs, reinforcing Walmart's promise to innovate.
The new logo's colors, 'True Blue' and 'Spark Yellow', maintain continuity with Walmart’s established brand identity, signaling its evolution for the future.
The logo change is part of a broader initiative aimed at resonating with customers and demonstrating Walmart's ongoing evolution in the retail space.
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