This Bay Area man made a world-famous logo. Then came the face tattoos.
Briefly

"It’s beyond brand love. It’s brand psychosis," McLean stated, reflecting on the extreme devotion some people show towards products like Monster Energy, showcasing a deep cultural phenomenon.
"People who tattoo it on their face? They’ve got bigger issues," McLean commented, illustrating the extent to which brand loyalty can escalate into a concerning obsession.
Read at SFGATE
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