The new King's Trust logo has been thoughtfully redesigned, emphasizing the young people at the core of the charity's work while symbolizing their progression and growth.
James Sommerville explains, "It needs to show up not just on a business card as in the old days, but also on TikTok," highlighting the logo's modern adaptability.
CEO Johnathan Townsend remarks, "Our work and our purpose doesn't change at all. But hopefully this moment helps us to remain very present for the young people we hope to support."
With a rejuvenated crown symbol replacing the old logo, the design reflects the Trust's mission to empower the youth and represent their journey of growth.
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