When It Comes to Long-Term Value, Incumbents Should Think Like Digital Disruptors
Briefly

from Harvard Business Review7 months ago
Measuring EBIDTA profits may be the traditional way to assess companies, but digital disruptors prioritize CLV, customer acquisition cost, and customer experience for long-term value.
Harvard Business Reviewhttps://hbr.org/2024/06/when-it-comes-to-long-term-value-incumbents-should-think-like-digital-disruptors
Established companies can leverage their existing customer base to kickstart their 'digital growth engine', focusing on customer value and end-to-end experience.
Harvard Business Reviewhttps://hbr.org/2024/06/when-it-comes-to-long-term-value-incumbents-should-think-like-digital-disruptors
Read at Harvard Business Review
#digital-disruption #customer-experience #business-growth #data-strategy #ai
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