What SXSW got right on AI - and what it missed, according to Hearts & Science's Wilson Standish
Briefly

* By mburgi



Anyone who attended South by Southwest in the three or so years before Covid hit might have gone into this year's event thinking they were going to get bedazzled by all sorts of experiential activations.Turns out, it was a more sober and serious conference in 2023, according to Wilson Standish, the head of content and creativity at Omnicom Media Group's Hearts & Science agency.
Read at Digiday
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