How Go-to-Market Teams Can Grow With AI, According to HubSpot's Head of Product
Briefly

Many businesses face challenges with legacy CRMs that have failed to fulfill their promise as a reliable source of customer truth, often leading to user frustration.
AI can enhance customer engagement, but if it remains cumbersome and disjointed, it may become an additional burden rather than a valued tool.
With an increasing number of apps to manage customer interactions, companies are struggling to meet customer expectations for immediate resolution and personalization.
Sandler experienced significant productivity boosts by leveraging AI for personalized outreach, exemplifying the real growth potential from an effective unified customer platform.
Read at Hubspot
[
|
]