With inflation rising and a recession on the horizon, the financial headwinds businesses face today show no signs of slowing down. As a result, businesses have had to readjust and focus on profitable growth during this economic uncertainty.
AI can play a critical role in navigating this tumult. From monitoring and identifying trends to leveraging sentiment analysis and predicting patterns, AI can allow marketers to take immediate action and stay responsive to changing consumer trends, ensuring campaigns hit the mark for consumers.
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