#visual-identity

#visual-identity

The Olympic visual identity adapts to reflect tradition and modernity while showcasing the culture of the host country.

Kleenex has launched a new global visual identity to celebrate its centenary, aiming for coherence and modern personality across markets.

Brat's bold branding symbolizes a shift in design post-pandemic, capturing a new cultural vibe.

Successful branding involves creating a cohesive identity for different venues within a luxury resort, balancing sophistication with accessibility.

Netflix Sports has developed a new visual identity reflecting the dynamic energy and deep narratives of sports.

Jason's Deli's brand refresh focuses on enhancing both its visual identity and restaurant experience to match the quality of its food.

BC.GAME has launched a brand upgrade focusing on visual identity, user interface, and innovative products to enhance its global iGaming leadership.

OpenAI has rebranded with a new visual identity focusing on a more organic and human connection.

Tiquismiquis Club excels in detailed and customized graphic design, focusing on visual identities and editorial work that connects with cultural and artistic projects.

The new Paris Basketball logo embraces its connection to the city through the Eiffel Tower, sparking mixed reactions over its design.

TSTO's identity was shaped by Japanese design influences and FFFFOUND!, leading to a focus on culture-related graphic design.

Mina's branding focuses on relaxed, tactile experiences rather than strict guidelines, encapsulating comfort in dining.

Ufficio Studio, formed by Sofia Noceti and Crista Bernasconi, focuses on unique visual identities through extensive research and collaboration with clients.

The right font is vital for shaping design identity and communication.

The demand for high-quality free typefaces is on the rise.

A diverse range of free fonts enhances design creativity.

The challenge of refreshing The Wombles brand while maintaining its classic charm led to a detailed exploration of its eclectic design history.

Grow to Know's new visual identity uses nature-inspired design to promote community engagement and meaningful action amidst social challenges.

The Brooklyn Museum unveils a refreshed brand and visual identity in celebration of its 200th anniversary, merging history with a modern look.

The Guggenheim Museum has rebranded to create a unified visual identity that honors its heritage while embracing contemporary culture.

Rocket is rebranding to emphasize its role as an advocate for homeownership rather than just a mortgage provider.

The most popular logo rebranding stories of 2024 involved significant changes from major companies, showcasing innovation, heritage, and audiences' mixed reactions.

Japan Airlines' rebrand enhances its traditional identity with a modern visual appeal, balancing heritage with a contemporary audience focus.

Brand consistency can lead to creative complacency and constraints.

Using a mix of fixed and flexible assets fosters brand coherence and innovation.

Brand design shapes consumer perception and establishes a lasting brand impression through visual elements.

Brand guidelines templates in InDesign simplify the creation of comprehensive and professional brand documentation.

Brand guidelines are essential for maintaining brand consistency.

Brand guidelines template from Adobe Stock can help streamline the process.

A new font, Poly Mono, challenges the traditional concept of what a font is by using shapes instead of letters.

Bokeh agency revamped P.F. Flyers' visual identity by reconnecting to its history and audience through a new logo, badges, and typography.