Yanko Design's new podcast, Design Mindset, continues to bring fresh perspectives from design leaders around the world. Every week, this series (Powered by KeyShot) explores critical questions shaping the future of design, from recognition and validation to the evolving role of awards in our digital age. Episode 15 tackles a particularly timely subject: whether design awards still hold relevance when every designer has Instagram, Behance, and LinkedIn at their fingertips.
I once completely lost my voice, on a flight from New York to London, and spent the next week having to communicate through gestures and mime. Without a voice, it became difficult for me to express what I thought or felt or needed. For humans, the voice acts as a fundamental tool for communicating a spectrum of meaning, emotion, and intention to others.
The oldest one is recommending the book he's just finished to me. You should read this, he says, handing me a well-thumbed paperback, which I turn over in my hands. Blue, I say. The cover's blue, yeah, he says. It's a translation, and not much happens, but it's good. OK, I say. I'm already reading a book, but I will take this on holiday with me. Now I need a new book, he says. Any ideas? This has never happened before.
Most students, when they're struggling mid-semester, are feeling overwhelmed but don't actually need advice or solutions. This goes against our instinct as parents-we want to solve the problem and eradicate their pain. Don't do it. They already know what to do; they're just struggling to do it. This is where hard, messy lessons occur. Instead, validate how they're feeling. Don't agree with them; just acknowledge how hard this time is for them. Listen with the intent of understanding rather than solving.
When I ask clients to imagine what they would say to a close friend in the same situation, their entire tone shifts. They speak with calm, empathy, and reassurance—the very things they struggle to extend to themselves.