#team-branding

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fromwww.theguardian.com
2 days ago

Glory and Fury to Devils and Dolphins: Australian team names come full circle | Jack Snape

Some 30 years after the revolution in sports marketing, Australian professional sports teams are returning to animal names, as the Perth Bears and Tasmania Devils suggest.
E-Commerce
#merchandise
more#merchandise
#sports-marketing
New York Knicks
fromInStyle
1 month ago

Shana Stephenson Is the Reason You're Obsessed With the New York Liberty

The New York Liberty's success is attributed to their rebranding and marketing strategies under Shana Stephenson's leadership.
New York Knicks
fromInStyle
1 month ago

Shana Stephenson Is the Reason You're Obsessed With the New York Liberty

The New York Liberty's success is attributed to their rebranding and marketing strategies under Shana Stephenson's leadership.
more#sports-marketing
Chicago White Sox
fromESPN.com
3 months ago

Spicy meatballs? Space potatoes? 2025 MiLB alternate identities bring plenty of wild names

Minor league baseball features playful and unique alternate identities, reflecting local culture and humor.
#sports-culture
New York Yankees
fromDefector
4 months ago

The New York Yankees No Longer Have To Look Like That, Will Still Be Acting Like That | Defector

The New York Yankees have lifted their long-standing ban on facial hair, embracing a more modern image.
New York Yankees
fromDefector
4 months ago

The New York Yankees No Longer Have To Look Like That, Will Still Be Acting Like That | Defector

The New York Yankees have lifted their long-standing ban on facial hair, embracing a more modern image.
more#sports-culture
fromRMNB
9 months ago

PWHL announces team names and logos ahead of league's second seaon

Our inaugural season was one for the history books. We shot out of a cannon... Our fans showed up in droves... We broke the global women's attendance record, over 21,000 for women's ice hockey.
Boston Bruins
fromESPN.com
11 months ago

Storms, stats, and t-shirt cannons: The Clippers' Halo Board goes all out

We got to build a place that is our house. We got to put the energy in our house... It has got to be our house.
LA Clippers
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