#strategic-alignment

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fromSmashing Magazine
6 days ago

Turning User Research Into Real Organizational Change - Smashing Magazine

User research insights often fail to drive organizational change because they are not connected to business objectives, making it difficult for stakeholders to recognize their potential impact.
Mobile UX
fromMarTech
1 week ago

Marketing can't own the results without a say in the strategy | MarTech

"The disconnect is real. Marketing is often handed KPIs set by finance or executive leadership without marketing input, missing the bigger picture and growth potential."
Marketing
Design
fromFast Company
3 months ago

Is your organization creating bad leaders?

Leadership confidence is low due to organizational designs that unintentionally produce ineffective leaders.
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