#social-video-content

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#media-layoffs #platform-dynamics #user-generated-content #digital-publishing #girls-education
Media industry
fromDigiday
5 hours ago

Layoffs hit LADbible Group's social video team amid slower user-generated content growth

LADbible Group is laying off approximately a dozen staff members from its Manchester social video team, following previous London layoffs, as growth from user-generated viral content slows.
Education
fromThe Drum
1 month ago

GDST on how it used social content to boost school registrations

A targeted social video campaign using Spotlight Films and paid channels increased parental registrations, drove lead conversion, and improved GDST's student recruitment ROI.
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