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3 hours agoGoogle augments AI shopping with conversational search, agentic checkout and an AI that calls stores for you | TechCrunch
"We feel it really shouldn't be so tedious, and shopping should feel - and can feel - a lot more natural and easy," she said. "The idea here is we want to hold on to all the fun parts of shopping, like the browsing, like the serendipitous discovery, and things like that, but then skip all the tedious, hard parts."
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