New York CityfromFast Company3 days agoWith Zohran Mamdani, have progressives found their counter to MAGA branding?Deliberate visual design—color, typeface, and layout—can make a political campaign stand out and convey identity effectively to voters.
NYC politicsfromFast Company4 months agoThe anatomy of Zohran Mamdani's winning campaign posterMamdani's campaign poster became a defining element of his branding, symbolizing a fresh approach to progressive political design.The poster's design and color scheme exemplify effective communication in modern political campaigns.