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Marketing
fromThe Drum
1 day ago

GEO, GSO, AI SEO: Whatever you call it, search marketing has big ambitions

Generative AI adoption and OpenAI's commercialization are rapidly reshaping search marketing, creating new ad opportunities and driving major traffic and funnel changes.
Artificial intelligence
fromIT Pro
3 months ago

The honeymoon period is officially over for Microsoft and OpenAI

Microsoft and OpenAI signed a nonbinding MOU for a revised partnership while OpenAI's nonprofit parent will retain oversight with about a $100 billion equity stake.
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