Marketing techfromDigiday3 weeks agoMedia Buying Briefing: Millennial parents and their Gen Alpha kids are upending consumption habits: Horizon studyMarketers must adapt to new consumer habits shaped by millennial parents and Gen Alpha children influencing each other's purchasing decisions.
ParentingfromScary Mommy2 months agoMillennials Are Gentle Parenting Wrong, And It's Making Boys WorseGentle parenting, if misapplied, risks raising emotionally unintelligent boys by neglecting accountability and boundaries.