#media-publishers

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fromExchangewire
1 day ago

Digest: Google Offers Search Overhaul to Dodge EU DMA Fine and Pulls Out of Deal with Aussie Publishers; Apple Mulls Perplexity AI Acquisition

Google's proposal includes a new vertical search service (VSS) to provide unbiased search results in response to EU regulatory scrutiny, potentially avoiding hefty fines.
Marketing tech
fromAdweek
8 months ago

Perplexity Is Referring Modest Traffic to Publishers

In August 2024, referral traffic from Perplexity significantly increased for major publishers like Forbes, The New York Times, and The Guardian, raising questions about AI search's impact.
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