Marketing techfromRetail Dive1 week agoWhy smarter reporting will define marketing successMarketers face challenges in converting data into actionable insights due to fragmentation and inefficiency.
Marketing techfromTech.co2 months agoReport: 27% of CMOs Avoid GenAI in Marketing CampaignsCMOs face significant campaign performance challenges despite high budget investments.Coordination issues with other teams hinder marketing execution effectiveness.
fromExchangewire6 months agoMarketingWeborama Integrates First-id into its Data Intelligence PlatformWeborama enhances ad technology by integrating First-id for better audience targeting and performance measurement in a cookieless environment.