Last month, AI startup Friend launched an eyebrow-raising advertising campaign in the New York City subway, which drew a striking amount of hatred. The largely white billboards left a convenient amount of room for passersby to air their feelings about the privacy-infringing tech. As such, it didn't take long for handwritten scribbles to cover the ads. "Befriend something alive," one pen-wielding tagger wrote. "AI wouldn't care if you lived or died," another vandal raged.
The placement of ads for Krispy Krunchy Chicken on the Carlos Santana mural outside the BART station elicited strong disapproval from the community, emphasizing a sense of disrespect.
Dove's advert featuring a trans model sparked backlash from right-wing groups, who accused the brand of promoting a 'sinful lifestyle' and called for a boycott.