#holiday-advertising

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#emotional-storytelling

Lexus Celebrates 25 Years of "December to Remember" with Heartwarming New Campaign | stupidDOPE

Lexus' 'December to Remember' campaign continues to set a standard in holiday advertising through emotional storytelling and innovative commercials.

5 great holiday ads that are actually worth watching

Great holiday ads effectively combine emotional storytelling with brand relevance, capturing the essence of the season.

Lexus Celebrates 25 Years of "December to Remember" with Heartwarming New Campaign | stupidDOPE

Lexus' 'December to Remember' campaign continues to set a standard in holiday advertising through emotional storytelling and innovative commercials.

5 great holiday ads that are actually worth watching

Great holiday ads effectively combine emotional storytelling with brand relevance, capturing the essence of the season.
moreemotional-storytelling

Teleflora Festive Campaign "The Power Of Wishes" Is Most Emotionally Engaging Global Holiday Ad

Teleflora's 'The Power of Wishes' is the most emotionally engaging holiday ad of 2024, capturing viewers' hearts.
The emotional depth of holiday ads is crucial in connecting with audiences.
#consumer-insights

The People v the Turkey [of the Week]: Calling BS on 'bad' ads

Marketers should prioritize consumer data over traditional critiques of holiday ads.

How marketers should advertise to mobile gamers during the holidays | Unity

Early holiday advertising is crucial for mobile game brands, as consumer spending starts well before December.
Understanding demographic spending patterns can enhance holiday marketing strategies. Brands should cater to different age groups' varying spending abilities.

The People v the Turkey [of the Week]: Calling BS on 'bad' ads

Marketers should prioritize consumer data over traditional critiques of holiday ads.

How marketers should advertise to mobile gamers during the holidays | Unity

Early holiday advertising is crucial for mobile game brands, as consumer spending starts well before December.
Understanding demographic spending patterns can enhance holiday marketing strategies. Brands should cater to different age groups' varying spending abilities.
moreconsumer-insights
#generative-ai

Brands are cautious about Google and Meta's generative AI holiday ad push

Major advertising platforms are encouraging the use of generative AI for holiday ads, but brands remain cautious in adopting this technology.

Brands are cautious about Google and Meta's gen AI holiday ad push

Marketers are hesitant to fully integrate generative AI into holiday ad campaigns despite platform encouragement from companies like Meta and Google.

Coca-Cola's A.I.-Generated Holiday Ads Receive Backlash

Coca-Cola's use of AI in holiday ads has sparked backlash, contrasting nostalgic sentiments with modern marketing methods.

Brands are cautious about Google and Meta's generative AI holiday ad push

Major advertising platforms are encouraging the use of generative AI for holiday ads, but brands remain cautious in adopting this technology.

Brands are cautious about Google and Meta's gen AI holiday ad push

Marketers are hesitant to fully integrate generative AI into holiday ad campaigns despite platform encouragement from companies like Meta and Google.

Coca-Cola's A.I.-Generated Holiday Ads Receive Backlash

Coca-Cola's use of AI in holiday ads has sparked backlash, contrasting nostalgic sentiments with modern marketing methods.
moregenerative-ai

During crucial holiday season, some marketers meet Christmas blues head-on in seasonal ads

This year's holiday ads embrace real-world issues like grief and economic anxiety, departing from traditional cheerful narratives.
Retailers are addressing the emotional struggles consumers face during the festive season rather than presenting idealized holiday imagery.

Disney's new ad by Taika Waititi aims right for your heartstrings

Disney's latest ad directed by Taika Waititi showcases the wholesome theme of friendship and the nostalgic magic of the holiday season.
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